Andy founded USD who marketed and sold over 50 Number 1 games such as The Hobbit, Mortal Kombat, FIFA Soccer from publishers including Sony, Activision and Electronic Arts. Founding committee member of the video games trade body UKIE Andy currently serves on UKIE’s committee for Virtual Reality and Augmented Reality.
Co-founded the distribution company The Producers and the video games marketing agency Barrington Harvey. He was the Master of Ceremonies for 5 annual games industry award ceremonies and played an active part in the Help charity which raised over $4m through various video game compilations.
Chairman and co-founder of Mirage who developed and published HR Giger’s Darkseed, Humans and the million selling Rise of the Robots featuring music from Brian May of Queen. Mirage were acquired by Atari.
Board Advisor to Europress; the market leader in education and lifestyle computer games. Advised on the sale of Europress to Hasbro. Co-founded Actualize with the hit game series Rally Championship. Actualize acquired by Eidos.
CEO of Image Metrics in 2004, then leaders in computer vision performance based facial animation, and the medical imaging company Optasia. Established Image Metrics’ studios in Los Angeles and guided them to profitability. Image Metrics worked on many video games including Grand Theft Auto and feature films including Harry Potter and the Academy award winning The Curious Case of Benjamin Buttons.
Produced the animated video for Peter Gabriel’s ‘Book of Love’. Co-founded the multi-award winning interactive music and video AppWholeWorldBand/YouDio – GodleyWood – with Kevin Godley (10cc, Godley & Creme). It features many musicians including members of the Rolling Stones and the Foo Fighters. It was utilised to promote Band Aid 30.