SVP, Marketing & Monetization, Laugh Out Loud, a LIONSGATE company
Thai Randolph is an award-winning marketing and business development leader who has spent her career at the intersection of content, consumers and commerce. She has a proven track-record of building brands, audiences and driving revenue for some of the world’s biggest brands across consumer products, tech and entertainment.
As SVP, Marketing for Laugh Out Loud (LOL) network, a digital comedy partnership from Lionsgate and Kevin Hart, Thai leads all brand strategy, promotion and monetization efforts for the platform. Prior to joining Laugh Out Loud, Thai was a member of Facebook’s Global Marketing Solution’s team. In this role, she managed strategic partnerships and digital transformation initiatives with some of the most innovative marketing and technology agencies in the US.
Thai served as CMO & SVP, Marketing for Sony DADC New Media Solution’s GENERATOR business unit. Thai was named Black Enterprise’s Leading Women in Advertising and Marketing in 2016 for her work transforming Sony Music’s direct-to-consumer (DTC) digital group from an internal cost center to an independent digital marketing and ecommerce service provider. Her efforts attracted 3rd party media and entertainment clients such as AMC Networks, A+E Networks and Universal Music Group.
A seasoned agency executive, Thai’s experience includes digital leadership roles with WPP (VML) and Publicis (Moxie Interactive) agencies, where she’s provided new media strategy and consultation to world-class brands including Verizon Wireless, Dell, Saks Fifth Avenue, Colgate-Palmolive and Revlon.
She holds B.A. in Communications with a minor in Performing Arts in American University and is co-founder of I2AM, a nonprofit she founded with her brother dedicated to increasing educational and cultural access at-risk youth.Thai is frequently invited to speak as an industry thought leader at high profile events such as Variety’s “Tune In” Summit, Adobe’s Digital Marketing con Conference, Digital Hollywood IT Summit, Streaming Media West & BAA’s first-ever Millennial Panel.